Why Rich People Are Obsessed With This Sunrise Location
Mia Chow · Jan 24, 2025 · Estimated reading time: 3 minutes
Amangiri Resort in Utah's desert has become the ultimate sunrise-viewing status symbol among the ultra-wealthy, commanding $3,500 per night for its carefully positioned suites that frame the dawn through billion-year-old rock formations. This remote luxury destination has transformed morning light into an exclusive commodity.

Architecture and Natural Alignment
Each $6.5 million suite features precisely angled walls and windows that align with specific seasonal solar paths. Private pools reflect the orange dawn sky, while built-in heated outdoor beds allow year-round sunrise viewing.
The resort's design incorporates ancient Navajo astronomy principles, with each room positioned to capture unique light phenomena during solstices and equinoxes.
Exclusive Access
The property maintains a strict 30% occupancy cap during peak sunrise seasons. A waitlist for prime viewing dates stretches two years, with priority given to return guests who've spent over $100,000.
Private sunrise guides, former astronomers and geologists, provide scientific context during morning viewings. Custom-built sunrise platforms accommodate only one party at a time.
Social Status Symbol
The location has become a coveted Instagram backdrop, though strict photo timing slots maintain exclusivity. Celebrity guests pay premium rates for guaranteed cloudless sunrise mornings, with the resort employing weather prediction technology.
Ultra-wealthy clients book entire seasons for repeated viewing of specific sunrise alignments. Some have commissioned multi-million dollar private residences nearby to replicate the experience.
The resort's strict privacy policies and remote location create artificial scarcity, driving prices higher as demand grows among elite travelers seeking unique experiences.